Webflow or WordPress: which CMS should you choose for your site in 2025?

In 2025, the landscape of creation of websites continues to evolve with the rise of no-code platforms. While WordPress still dominates with 43% of global websites, Webflow is gradually establishing itself as an attractive alternative for professionals. What fundamental differences separate these two technologies and how do you choose the one that best suits your project?

WordPress and Webflow in 2025: two distinct approaches

WordPress: the power of a mature ecosystem

With its two decades of existence, WordPress has developed an impressive ecosystem of 59,000 plugins and thousands of themes. This functional richness makes it an adaptable solution for almost any web project, from personal blogs to complex e-commerce sites.

WordPress is initially presented as an economical option thanks to its open-source nature and its relatively low hosting cost. However, this perception must be nuanced: while the initial investment seems modest, there are many hidden costs. Regular updates, plugin management, and security considerations require constant attention, often translated into billable development hours or recurring maintenance services.

Performance varies considerably depending on the quality of development, frequently requiring the intervention of specialists for technical optimizations. Misconfigured sites quickly become slow and vulnerable, generating additional costs that are difficult to anticipate when launching a project.

Webflow: fluidity and creative control with hidden savings

Webflow offers a different approach by placing the visual interface at the heart of the creation process. Designers can design directly in the browser while generating clean, structured code, eliminating the traditional design and development gap.

While Webflow's monthly subscription fees seem higher than basic WordPress hosting, the overall economic calculation often reverses usage. The absence of regular maintenance costs, the substantial reduction in initial development times (often 30 to 50% faster) and the lower dependence on developers for current updates generate significant savings over the life of the site.

This platform is also distinguished by its all-in-one approach integrating hosting and security. Marketing and communication teams gain autonomy, being able to adjust their site without systematically calling on developers. The code generated by Webflow is naturally optimized for performance, generally offering faster load times than equivalent WordPress sites.

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Why do some companies prefer Webflow

The main benefits of Webflow include advanced customization with design control, seamless integration with third-party tools like Zapier, Make, or n8n, and native SEO optimization. In addition, Webflow combines the power of a CMS and secure hosting, thus simplifying site management and reducing development costs. This saving of time allows resources to be reinvested in strategic thinking and improving the user experience rather than in solving technical problems. This makes it ideal for startups, agencies, and businesses looking to innovate quickly while keeping their budget under control.

At WebExpr, this approach allows us to focus our support on our real added value, understanding business objectives and issues in order to translate them into digital solutions that precisely meet customer needs.

When WordPress is still the relevant choice

Despite the advantages of Webflow, WordPress remains the right solution in some contexts. Projects requiring very specialized functionalities, already available in the form of proven WordPress plugins that are unparalleled on Webflow, can justify this choice. This is particularly the case of e-commerce sites with thousands of products or massive community platforms requiring very specific functionalities.

Organizations that already have internal WordPress expertise and dedicated infrastructures may also find it beneficial to continue with this technology to capitalize on their previous investments.

Webflow in action: concrete examples

Do you want to discover Webflow projects carried out?

• At Lease - How this car leasing company developed an integrated business management tool thanks to Webflow, allowing them to manage their available offers via a Google Sheets <> Webflow connector.
• AFC - Discover how the French Association of Professionals in Wild Plant Harvesting has transformed its aging website into an intuitive platform that facilitates access to information for visitors thanks to Webflow expertise from WebExpr.
• Realtyz - How this real estate agency used Webflow and automation tools like n8n to interconnect their real estate management platform with their site, thus automating the management of ads.

Make an informed choice for your project

The choice between these two platforms ultimately depends on your specific goals and resources. If you explore the alternatives to WordPress, Webflow stands out as the most promising option in 2025 for projects requiring a distinctive design, agile evolution or marketing process optimizations.

In terms of Webflow vs WordPress performance, the measurements generally indicate an advantage for Webflow thanks to its cleaner code and optimized infrastructure. These performance gains are directly translated into a better user experience and better SEO.

Les Webflow vs WordPress uses differ mainly by their respective approaches: while WordPress remains relevant for sites requiring a great deal of specific functional complexity, Webflow excels in projects where user experience, design and speed of implementation are priorities. Les WordPress benefits in terms of the extension ecosystem and community are real, but need to be balanced against the hidden costs of maintenance and development.

The important thing is to align your technological choice with your business goals and resources. In any case, relying on solid expertise remains essential to get the most out of the platform chosen for your creation of websites.